Did you know that selling isn't about putting pressure on, but about negotiating strategically?
Mastering negotiation techniques can mean the difference between “let me think about it” and “where do I sign?”
Here I share with you the 10 most effective negotiation techniques to boost your sales:
1️⃣ Achieve-Achieve: Seek mutual benefit. When you achieve and your client achieves, there is lasting trust!
2️⃣ Harvard Method: Separate the person from the problem, focus on interests, not positions. Ideal for complex negotiations.
3️⃣ Strategic Empathy: Listen with intention, understand emotions and needs. Connect before convincing.
4️⃣ Persuasion: Use clear arguments and emotions to influence. Note: Persuasion isn't manipulation; it's inspiring decisions.
5️⃣ AIDA Method: Captures attention, generates interest, sparks desire, and provokes action. Perfect for closing sales.
6️⃣ Active Listening: Ask powerful questions, show genuine interest. A better listener sells better.
7️⃣ Effective Closing: Identify the key moment and make a clear call to action. Close with confidence!
8️⃣ Framing Technique: Reframe the proposal to highlight value, not just price. Change the perspective, not the product.
9️⃣ Pressure Technique (Ethics): Use urgency or scarcity responsibly. Applied well, it mobilizes decisions.
🔟 SPIN Method: Investigate the situation, the problem, the implications, and the need for a solution. Ideal for consultative sales.
Negotiating is both an art and a science. Which of these techniques do you use the most? If you'd like to go deeper, I invite you to Master in Sales in Guadalajara in October. Thanks for reading.